Ep. 09: How to work smarter—getting schooled by the Class of 2020.
Amy taps into the Class of 2020 to learn how to make marketing more efficient, from apps, tech, and social media, to adopting their beginner's mindset.
Ep. 07: How to build a marketing ecosystem.
Amy shares one of her secrets to success for hotel marketing clients. Not only does this secret streamline work flow, it increases conversion by engaging guests across all digital marketing channels.
Ep. 06: How to tap into your creativity in crisis.
Hop aboard the creativity-in-crisis train with Amy as she shares how to grow, connect with customers, and tap into your own creativity right now.
Ep. 04: A new breed of storytelling.
Amy shares a new breed of storytelling, and a step-by-step guide to email messaging for hotels and hospitality brands, in the wake of the global pandemic.
Ep. 03: How to write a better blog post.
A picture is worth a thousand words, but if you try to use a thousand words to describe a picture—you’re going nowhere. In this episode, Amy breaks down how to write a better blog post. It all starts with the story you want to tell.
Ep. 02: How to write better Instagram captions.
It used to be that Instagram was all about the photos, but recent studies show that captions may have a lot more to do with a post’s performance than you think—in this episode, Amy shares how to write a better Instagram caption.